Description:

Did you know 1 Billion names are searched in Google “every day”?

What can a personal brand do for you and what’s the best way to start building one? This course provides original ways of analysing and thinking of you own personal image. Learn how you can stand out in a crowded environment, by using your authentic personality brand. Do you know how to work with Journalists to build your brand and your company brand?

Learnings:

• You will learn to be authentic
  To be honest about who you are, your attributes and qualities
• You will learn to influence
  To use your personal power, your role and your network
• You will build your communication skills
  To be more daring and confident in your skills
• You will learn to pitch to journalists
  To know the does and don’ts

Level: advanced

Target audience:

• CMO’s, CEO, Senior Segment managers, Digital Marketing Directors, Communication managers, Business Development managers, Sales & Marketing directors, Business Unit Manager, PR managers.

Key Take-aways:

• You will learn how to sharpen your personal image by participating on social media, how to build your profile internally and externally.
• You will learn how to build and manage your marketing network.
• You will learn how to build a relationship with journalists.

About the expert:

Carole Lamarque

Founding Partner Duval Union Consulting