Chatbots & Conversational Marketing
Why follow this Chatbots & Conversational Marketing Masterclass
- Discover why Facebook Messenger is the best choice to setup your first chatbot and start experimenting
- Explore the power of Conversational Marketing
- Get an understanding of Open Rates and CTR of Messenger Messages via a chatbot and how they outperform other channels massively in velocity and results
- Review the use cases behind chatbots beyond Marketing
- Get an understanding of Voice versus Text Chatbots and Chatbot versus Email Marketing
The key benefits of attending this Chatbots & Conversational Marketing Masterclass
- You will have insights on what a rule based versus AI based chatbot can do for your marketing initiatives and the results they bring
- You will have created your first working chatbot during this masterclass
- You will walk home with a checklist to further deploy your newly created chatbot and take it to the next level
Target audience for this Chatbots & Conversational Marketing Masterclass
Marketers who want to explore new innovative Marketing channels but lack the budget or resources to experiment with custom build chatbots.
Your hosts for this Chatbots & Conversational Marketing Masterclass
Dominique De Jonghe, founder of chatbotsfordummies.com, is a true believer of chatbots. He’s convinced that chatbots will change the way we communicate 24/7 with our beloved clients or prospects. In his opinion you need to have a chatbot to engage with your clients if you are serious about customer experience.
Renout van Hove, Martech expert and mentor that has helped many startups and scale ups accelerate growth. Renout gained his eperience at Salesforce.com, Showpad and Dell and brings tons of knowledge on what it takes to setup organisations for scaleable and predictable growth by using the right technology. He’s founder of Growthagent, a growth marketing consulting company.
Practical details of this Chatbots & Conversational Marketing Masterclass
Location: De Villermont Training & Meeting Center
Address: De Villermont 9, 2550 Kontich
Date: Friday, June 21 2019
Schedule:
10.00: welcome & start masterclass part 1
12.30: lunch
13.15: start masterclass part 2
15.45: Q&A
16.00: Network drink